Our Story

Lowen Watch Group traces it’s roots all the way back to 1982, when Swiss-trained watchmaker Hugo Fraga, along with his sons, opened the first Precision Time retail store in Salt Lake City, Utah.

In 2003, Precision Time merged with another watch retailer, Batteries and Bands, forming a new corporation owned by several shareholders. This new Precision Time had almost 50 retail locations throughout the U.S., eventually opening location number 141 in the U.S. in 2008.

As capital needs continued for the company, The Willes family made their first equity investment in 2012. Mark & Steve Willes are pictured here with the senior management team.

Assuming leadership in 2014 as our new CEO and President, Steve Willes charts a new strategic direction for the company, focusing on watch repair outside the retail sector. As part of this new path we opened one of the largest independent watch service centers in the U.S. To celebrate this exciting new future, the company is renamed Lowen Watch Group, Inc. in 2016.